Serpstat review
SERP Checker is an SEO platform that combines classic Google rank tracking with AI-visibility (AEO) monitoring in a single workspace. Serpstat is a strong, Ukraine-built all-in-one SEO suite with a huge keyword database — but its AI-answer tracking lives in a separate product (LLM Brand Monitor), so your Google data and your AI-search data never sit in one view. If you want both in one place, and a Polish interface alongside EN/RU/UK, SERP Checker is the closer fit.
At a glance
| Serpstat | SERP Checker | |
|---|---|---|
| Entry price | ~$50/mo (Individual) | From $19/mo — 7-day trial + free one-off audit at /audit |
| Classic Google rank tracking | Yes | Yes — every plan |
| AI-visibility (AEO) in the same workspace | Separate product (LLM Brand Monitor) | Yes — same workspace, every paid plan from $19/mo |
| AI engines tracked | ChatGPT, Claude, Gemini, Perplexity (Google AI Overviews not confirmed) | ChatGPT, Claude, Gemini, Perplexity, Copilot, Google AI Overviews — all 6 in the AEO module, no per-engine add-on |
| Multi-client agency workspace | Yes | Yes — 1 client on the $19 Monitor or $39 AI Visibility tier, 3 on Starter, 15 on Pro, 50 on Business |
| MCP server (AI-agent native) | Yes (official, ~63 tools, API-credit metered) | Yes — queried with a REST API key, so Business tier |
Where it fits
Good fit when…
- You want the deepest Ukraine/CIS keyword data — Serpstat is Odesa-built with 230+ regional databases.
- Keyword research volume matters most: its 5B+ keyword index is larger than ours.
- You don't need Google and AI-search data unified in one workspace.
Look elsewhere when…
- You want Google rankings and AI-visibility (AEO) in one screen, not two subscriptions.
- You want six answer engines tracked as standard, not a separate LLM Brand Monitor subscription.
- You want white-label client reports and the REST API without jumping to the top tier.
- You need a Polish interface as well as EN/RU/UK.
Pricing
Serpstat's Individual plan is about $50/mo but has no API, and AI-answer tracking is a separate product (LLM Brand Monitor) priced on top. SERP Checker bundles SERP + AEO from $19/mo — see /pricing for current tiers.
Full capability table
| Feature | Serpstat | SERP Checker |
|---|---|---|
| Classic Google rank tracking | Yes | Yes — every plan |
| AI-visibility (AEO) in the same workspace | Separate product (LLM Brand Monitor) | Yes — same workspace, every paid plan from $19/mo |
| AI engines tracked | ChatGPT, Claude, Gemini, Perplexity (Google AI Overviews not confirmed) | ChatGPT, Claude, Gemini, Perplexity, Copilot, Google AI Overviews — all 6 in the AEO module, no per-engine add-on |
| Technical SEO audit | Yes | Yes — every plan |
| AI-crawler log analytics | Not documented | Yes — access-log ingest via the REST API, so Business tier; per-bot hits, crawled paths and refusals |
| Competitor gap analysis | Yes | Yes — every plan |
| GA4 + Search Console analytics | Partial | Yes — verified first-party GA4/GSC data from the Pro tier ($158/mo); CSV/JSON export plus a Looker Studio connector (source in integrations/, one-time deploy to your own Google account) |
| White-label client reports | Agency tier only | Yes (Business tier) |
| Interface languages | EN, UK, RU (no Polish UI) | EN / RU / UK / PL / SK / CS / DE (tracks any region) |
| REST API | Team tier and up | Yes (Business tier) |
| MCP server (AI-agent native) | Yes (official, ~63 tools, API-credit metered) | Yes — queried with a REST API key, so Business tier |
| Multi-client agency workspace | Yes | Yes — 1 client on the $19 Monitor or $39 AI Visibility tier, 3 on Starter, 15 on Pro, 50 on Business |
| Entry price | ~$50/mo (Individual) | From $19/mo — 7-day trial + free one-off audit at /audit |
FAQ
Is SERP Checker a good Serpstat alternative?
Yes, if you need Google rank tracking and AI-search visibility in one workspace. Serpstat keeps AI-answer tracking in a separate product (LLM Brand Monitor); SERP Checker builds AEO into the same workspace as classic rank tracking.
Does Serpstat track ChatGPT and Gemini?
Serpstat tracks AI-answer mentions through its standalone LLM Brand Monitor across many models, but Google AI Overviews coverage is not confirmed and it is not integrated into the main SEO workspace.
Which is better for Ukrainian SEO?
Serpstat has the deeper Ukraine/CIS keyword database. SERP Checker offers an EN/RU/UK/PL/SK/CS/DE interface and tracks Ukrainian SERPs plus AI-search visibility in one tool — pick based on whether unified AI + Google data matters more than raw keyword-database size.
Serpstat compared with everything else
vs AccuRanker · vs Ahrefs · vs AthenaHQ · vs BeVisible · vs Mangools · vs Nightwatch · vs Otterly.ai · vs Peec AI · vs Profound · vs Scrunch AI · vs SE Ranking · vs Semrush · vs Wincher
All 14 tools · All 91 comparisons · Serpstat alternative →
Track Google and AI search in one tool
Daily rank tracking, AI-answer visibility across six engines, technical audits, AI-crawler analytics and white-label reports — from $39/mo, published pricing.
Run the free auditSource
Competitor pricing and features are taken from their public pages as of July 2026 and may change — verify on their site before deciding. Where a vendor's docs were unclear we say so rather than guess. Every value in the tables above is a figure recorded from Serpstat's own public pages, not an estimate. Product and company names are the trademarks of their respective owners.